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Content vs. Traditional Marketing: Friendly Foes

Content marketing has become increasingly popular over the past few years. Many companies ...
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5 Steps to Crafting a Yearly Editorial Calendar

When it comes to implementing your content strategy, having a well thought out yearly plan...
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Drive traffic and generate leads: 13 quick tips for promoting content

You probably already know that content marketing is all the rage. Creating relevant, timel...
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Why You Still Need Print

In today’s digital world, an all digital marketing strategy certainly has an allure. Int...
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Two Essential Ingredients for A Successful Content Marketing Strategy

The main objectives of successful content marketing strategies is to produce leads, genera...
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How Apple Keeps a Declining Product Relevant

When Apple’s iPod first hit the market, it was an instant phenomenon. Most consumers had...
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Why we love our core values

When the idea of Burst and Smith & Jones working together came about, the first thing that...
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How to Give a Great Corporate Holiday Gift

Throughout each stage of the buy cycle, there are specific and appropriate tactics that wo...
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Burst Teams Up Against Breast Cancer Walk

This past month, the Burst Marketing team rallied together for an important cause: The Ame...
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10 Things We’ve Learned in our Strategic Partnership

To commemorate the 1-year anniversary of our affair with Smith & Jones, we compiled this l...