Core values are an integral part of our company culture. They are the qualities that define our business philosophies, our work process and our relationships. Core values build a foundation of success, define expectations and align our team to shared goals and strategy. We believe so strongly in this that we have made defining core values part of our client branding process.
Below are our internal core values that we live by—our recipe for success.
Get It Done Right
There’s a reason why this core value is “get it done right” and not “get it done.” We work hard to deliver our very best the first time around, to save our clients both time and money. To do this, it’s important for us to start with a deep understanding of a given problem so we can come up with a creative, viable and timely solution. We strive to keep up with industry trends and best practices to ensure we are providing our clients with the very best strategy and execution.
Trust & Respect
This core value is a building block of a strong and successful company culture. Mutual trust and respect between our internal team and clients is a necessary element to building healthy, long-term relationships. Trust and respect are earned through reliability, honesty, integrity and proven results. It’s about keeping promises and having confidence in the team.
In our industry, there are lots of ups and downs, unexpected problems and surprises. Being happy isn’t always easy, but we do our best to smile and be positive. We make it a core value to have fun, and enjoy the work. Having a solid, supportive and cheerful team is the foundation of a successful agency. Optimism is key.
Collaboration is a fundamental aspect of our work process. Our clients and every member of our team brings skills, strengths and experiences to the marketing process and allows us to achieve greater results by working together. Between strategy, creative and account services, collaboration is the necessary element that brings it all together. When our team unites, bringing both their professional and personal life experiences to the table, our best work is born.
Know Your Shit
This core value is no-nonsense and straight to the point. It’s about constantly improving, growing and expanding our knowledge base, for ourselves and clients alike. Our industry is ever-changing, and part of our job is to stay ahead of industry trends. We value learning and hire those who have a life-long thirst for knowledge.