Marketing Albany NY | Burst Marketing | Albany Marketing Firm

Strategy

Adkad is an established national firm providing business software for the landscaping, lawn care, and snowplowing industries. The challenge was that their website had severely outlived its usefulness, and was not up to modern day standards for design. Worse, the site began to lose revenue for the company because of its ineffectiveness.

Burst developed a custom ecommerce site that matched their new branding, and was more professional, searchable, and user-friendly. In addition, the site includes a strong knowledgebase component that saves hundreds of staff hours a year, and new ‘upselling’ options offer a friendly customer experience.

Since its redesign, Burst Marketing has won an ADDY Award for the website.