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How Apple Keeps a Declining Product Relevant

When Apple’s iPod first hit the market, it was an instant phenomenon. Most consumers had...
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Avoid a Mid-Life Crisis: Marketing a Product through its Growth and Maturity

Marketing a product upon its introduction to the market isn’t enough to give it a prolon...

What Happened to Blockbuster?

Remember driving to the video store to rent a movie? Remember when you had to visit the r...

Does Your Dog Text?

The Tagg™ pet tracking system is a GPS tracker on your dog’s (or cat’s) collar. The ...

Apps Aren’t Just for Kids

Trix may be for kids, but apps are for all ages. That means your apps have to cater to eve...

Dead Google Experiments and What We Can Learn From Them

It goes without saying that Google is a force to be reckoned with on the internet. It's an...

Charlie Sheen, Ashton Kutcher make great marketing theater

OK.  I admit that I’m fascinated with this week’s news that Ashton Kutcher is...

Meet Google TV

Google TV makes it easy to search your TV programming and access the whole internet on you...

HTML5, Coming Soon…ish

HTML5 is in the works, and when it's done the web will have new capabilities....

Find some answers in the crowd

When I was a kid, I remember coming home from school and asking my parents for permission ...